Generative engine optimization for AI answers.
58.5% of Google searches end without a click (SparkToro) — the answer increasingly comes from an AI system instead. GEO is how your content earns those citations: structure AI can parse, facts AI can trust, authority signals AI can verify. Flat-rate, month to month.
The three pillars of GEO that gets cited.
AI systems cite content they can parse, verify, and attribute. We work all three, in that order.
AI-Readable Structure
AI systems don't skim — they parse. Schema markup, semantic HTML, clean heading hierarchy, and consistent entity naming make your pages machine-legible instead of a wall of markup.
- Schema & structured data (JSON-LD)
- Semantic HTML & heading hierarchy
- Entity consistency (sameAs, NAP)
- Machine-readable metadata
Citable Content
Generative engines prefer sources that answer plainly and bring something original. We build question-format sections, 40–60 word direct answers, and first-party data AI can’t get anywhere else.
- Question-format answer blocks
- First-party data & original research
- Named authors with credentials
- Visible publish & update dates
Authority Signals
Citations follow trust. We strengthen the E-E-A-T signals AI systems weigh — entity resolution, authoritative references, and a content cluster that proves depth rather than one lucky page.
- Organization & Person schema
- Topical clusters around pillars
- Authoritative outbound citations
- Off-site entity mentions
What does generative engine optimization include?
Generative engine optimization includes structured-data implementation, semantic content restructuring, question-format answer blocks, author and entity schema, and ongoing monitoring of how AI systems like ChatGPT, Gemini, and Perplexity represent your business. It is monthly work layered on an SEO foundation — not a one-time technical fix.
GEO runs on the same foundation as our SEO services— a technically sound site and content worth citing. Our benchmarks across 10 managed accounts show why: informational and expertise queries held or grew through the AI transition while transactional pages got squeezed. You'll see the work in a live dashboard, and we'll walk through it together in a monthly strategy review.
- GEO audit & AI-readiness review
- Schema & structured data build-out
- Question-format content blocks
- Entity & author markup
- AI citation monitoring
- Content refresh cycles
- Topic tracking via SEMRush
- Monthly strategy reviews
Flat-rate. Month to month. No AI hype tax.
GEO is young, and anyone promising a guaranteed spot in AI answers is selling something. That's why we sell it as one program — SEO + GEO, starting at $1,299/month for WordPress sites — and report against things we can actually measure: structured-data coverage, recurring citation checks, and organic visibility. Once quoted, it's flat for the scope we agreed.
- No setup fees
- No long-term contracts
- Live reporting dashboard
- Monthly strategy reviews
What clients say on Google.
Straight answers about GEO.
What GEO is, how it differs from SEO, and what we can — and can't — measure yet. Already ranking well? Our SEO services are where GEO starts.
Ask us anything GEO is the practice of structuring your website and content so generative AI systems — ChatGPT, Gemini, Claude, Perplexity, and Google’s AI Overviews — can parse, trust, and cite it when answering user questions. SEO earns rankings; GEO earns citations.
They overlap heavily. Both reward clean structure, real expertise, and content that answers questions directly. GEO adds AI-specific work: entity markup, question-format answer blocks, and monitoring how AI systems actually describe your business. Strong SEO without GEO leaves citations on the table; GEO without SEO has nothing to stand on.
Honestly: measurement here is less mature than SEO’s. We track structured-data coverage, run recurring citation checks across the major AI systems, and watch referral traffic from AI surfaces alongside organic visibility. What we won’t do is invent a vanity “AI score” and report against it.
The technical layer — schema, entity markup, answer blocks — ships in the first 30–60 days. Citations build the way SEO authority does: over months, as systems recrawl and retrain. Expect meaningful movement in 3–6 months, faster if your site already ranks.
Yes — more than ever. AI systems draw heavily from pages that already rank and demonstrate authority: Google's AI Overviews cite ranking pages, and chat assistants lean on search indexes when they browse. GEO doesn't replace SEO; it's the layer that turns SEO authority into AI visibility.
GEO ships as a combined SEO + GEO program starting at $1,299 per month for WordPress sites — the final rate depends on site size and competition. Flat-rate and month-to-month, with the scope itemized in your proposal.
Let Actuate Media be your competitive advantage.
Tell us about your business and your goals. We'll send back a free, no-obligation proposal — usually within two business days.